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What to look out for in driver contracts

Driver contracts are crucially important, yet seldom talked about part of motorsports. At the grassroots level like club karting, they’re barely even used. However, having a good contract no matter the level of racing, could prevent a lot of mishaps and unfulfilled...

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Photo Gallery: Supercars Adelaide 500 2019

Just like that the 2019 Virgin Australia Supercars Championship is underway! The Adelaide 500 was a scorcher and not just the on-track action. We had a huge week in South Australia for the Adelaide 500, kicking off not only the Supercars season but also the Dunlop...

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Photo Shoots: January/February 2019

In an effort to showcase more of our... well, let's say the non-motorsport photography work that we complete during the year, particularly jobs that don't justify their own individual blog posts, we've decided to do a bi-monthly showcase of favourite photos during...

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The Pros and Cons of Cross-Posting on Social Media

Social media is an incredibly useful tool for getting your name out there and sharing your brand with a large audience. But, despite its effectiveness, trying to keep up with multiple profiles can be incredibly time-consuming. When you need to be sharing images on...

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Photo Gallery: Bathurst 12 Hour 2019

No better way to break out of the off-season than by jumping straight into one of the biggest events of the year, the Bathurst 12 Hour. This year's Bathurst 12 Hour was an even bigger event for the InSyde Media team, not only because the organisers added an extra day...

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Building An Audience That Can Sell You To Sponsors

Finding great sponsors can be an uphill battle for many sports professionals, but with a solid social media following backing you up, it becomes much easier. If people have chosen to follow you on social media, that shows they care what you have to say, which is what...

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Building Relationships to Gain New Sponsors

The most beneficial sponsorship deals are ones that are built on a strong relationship of trust and transparency. Building those relationships will take time, effort, creativity and positive exposure.  As a motorsport professional, your main focus is obviously on...

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